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Who we are

mSmart is a leading interactive media company, which regroups the competences of both a mobile technology company and a creative agency. We develop innovative products that bring unique, high quality, digital content to mobile handsets. The company approaches the market in two specific ways: B2B and B2C.

We act as a technology provider and content aggregator for our B2B clients for both mobile marketing and mobile commerce projects.  We also provide a wide range of products directly to the end user through SMS, WAP, Java, Brew and MMS, involving close partnerships with a range of distribution channels including media companies, network operators, web portals and interactive agencies.

We deliver a new breed of interactive products in the marketplace by developing interactive services and content services such as games, music, video, fan clubs and iTV game shows. Our services are designed to maximize levels of consumer interaction by blending our innovative multimedia technology, our unique content strategy and our multiple media distribution deals.

mSmart now operates an extensive and growing portfolio of ready-to-use interactive products and iTV formats that are marketed directly to the consumer or on a white label basis to Mobile Carriers, Broadcasters, Media Companies and Brands. Our formats turn audiences into loyal and paying customers, thus adding new revenue streams to Carriers, Broadcasters and Media clients.

Carriers are mSmart's closest partners as they are used for the distribution and billing of mSmart's own content or its client’s. Content is delivered through the Carriers Premium platforms and billing is made by and shared with Carriers.